Potato farmers sell their potatoes straight to our Winnaz factory. They get a better price for their crops that they wouldn’t get anywhere else. This means that farmers get a higher income and increase their quality of life.
The higher price secures Winnaz to get the best available potatoes which maintain our high quality of crisps. In our next news article, we will give you all information about Kinigi potatoes and why we use them to make crisps.